The Honourable Julian Fantino, Minister of Veterans Affairs, launched 30 Days, 30 Reasons on October 13th 2013a social media campaign leading up to Remembrance Day on November 11, 2013. As part of the annual Remembrance Campaign, Veterans Affairs Canada will use social media to engage Canadians in remembering the sacrifices and achievements of Canada's Veterans.

"By getting Canadians involved over the coming weeks, we're building awareness in remembrance activities, helping to promote Canadian history and preserving the memories of those who served Canada so proudly in uniform," said Minister Fantino. "Beginning today, until November 11, Canadians will have an opportunity every day to recognize the importance of remembering Veterans who served Canada in times of war, military conflict and peace."

This year, the challenge is to "Show You Remember."

Using Facebook, Twitter, Instagram and YouTube, Canadians can show they remember by posting photos, videos, and messages using the hashtags #ShowYouRemember and #ShowYourThanks.

"Encouraging remembrance is an important responsibility that our Government takes very seriously," said Minister Fantino. "Along with ongoing efforts to provide services and support to Veterans and their families, we also work to commemorate the sacrifices and achievements of those whose legacy is the peace and security we continue to enjoy today. I invite all Canadians to join together in honouring those who served Canada."

Through the use of advertising and social media, the Government of Canada encourages Canadians to remember and show their thanks to Canada's Veterans.

Some 1.1 million Canadians served in uniform during conflict, proving their valour time and again against the enemies of freedom, democracy and the rule of law.  Canada's Veterans made incredible efforts—storming the beaches of France, braving the difficult terrain of Italy and withstanding punishing conditions on land, sea and air. I look forward to having Canadians join together with people around the world in remembering their sacrifices. 

The First World War (1914-1918) and the Second World War (1939-1945) are among the most important chapters in world history. Both of these 20th century global conflicts touched the lives of countless families and communities across Canada. Sadly, more than 110,000 Canadians lost their lives during the two World Wars. November 11th provide all Canadians with opportunities to celebrate their proud heritage and, more importantly, to honour those who served and continue to serve our country to uphold the values of peace, freedom and democracy.

For more information on Canada's role, visit

Veterans Affairs Canada's support and services offer the right care at the right time to achieve the best results for Veterans and their families. Find out more at



We don't and will never forget the lives taken of those innocent Canadian people whom died while saving people of other nation, only to stand against what is done wrong to those people.


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